#29 - From Fear to Flow: How Entrepreneurs Build Confidence

In this episode of the Spark Good Podcast, host Stephanie Malon-Rufi explores what it really means to "do it scared"—to take bold action even when confidence is nowhere in sight. Drawing inspiration from a weekend of meaningful experiences, Stephanie unpacks how these moments reveal powerful truths about entrepreneurship.

She dives into the psychology of confidence, including:

  • Why confidence is a skill and not a prerequisite.

  • The Confidence Loop framework: how action, not belief, leads to results and growth.

  • Albert Bandura’s Self-Efficacy Theory and four key sources that help you believe in yourself.

  • The vital role of community, encouragement, and commitment when taking risks in business.

If you’ve been waiting to feel more confident before launching, promoting, or making a big move in your business, this episode is a reminder: confidence grows after the leap.

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